You’re not optimizing your site to please a stopwatch. You’re optimizing your site for real people. So how can you determine if you’re achieving your goal? You need to include metrics such as First Contentful Paint and First Meaningful Paint in your performance assessment in order to measure how your site is performing from your user’s perspective. Both will tell you more about how your site is behaving in the wild so you can optimize the things that will really improve your user’s experience. In this post, we’re going to focus specifically on how to reduce the amount of time it takes to load content on your WordPress site so you can shorten the amount of time to the First Contentful Paint and First Meaningful Paint and improve your Google PageSpeed Insights score in the process. What is First Content Paint (FCP)?